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What we did on the Stannah B2B site

Brief

  • Stannah is the world leading provider of stairlifts, giving people freedom, independence, and safer enjoyment of their own homes
  • Stannah's B2B offering was both limited in functionality and usability, resulting in abandonment
  • CyberDMG were asked to provide a functional, useable and fully integrated B2B eCommerce solution to support around 500 UK distributors

Deliverables

  • Intuitive usability to encourage distributors to use the solution
  • Fast response times so information gathering and ordering is quick
  • Fully integrated into a number of back office systems
  • The full product range is now supported on the B2B site
  • Flexible business rules, supporting the many and varying discount rules for distributors
  • Integration to Stannah's WebSphere Portal, providing the user with single sign on functionality

Results

  • Fully automated and integrated B2B processes, with a clear and intuitive user interface has significantly improved usability for both distributors and internal site administrators
  • Greater order efficiency and faster processing has improved quality of service to distributors